Marketing Specialist at Profit Whales

Profit Whales is a full-service marketing agency for Amazon brands, that help them grow their Amazon business and scale it on and off Amazon.

We work with passionate people to challenge conventional thinking and strive to find new ways to accelerate Amazon business for our clients. As our company grows and we attract more and more clients, our employees get a real chance to constantly develop their skills and grow as professionals, as well as increase their income.

Currently we are looking for a Marketing Specialist who will develop our clients’ brands outside of Amazon.

REQUIREMENTS

• 2+ years business experience in D2C/ecomm company with a proven track record in leading/growing web sales
• Experience using web analytics platforms such as Google Analytics, Semrush
• Proficiency in Google Ads and Facebook Ads Manager
• Experience with managing and optimizing online marketing tactics with an emphasis on efficient spending to generate high ROI
• Small business experience preferred
• In-depth understanding of search engine algorithms, search engine optimization and technical factors that influence ranking
• Shopify / Unbounce expertise preferred
• Ability to work in fast-paced environment with the flexibility to accommodate demanding projects schedules
• Strong interpersonal and communication skills and proven ability to foster a cooperative, results-driven work environment
• English level - Upper-Intermediate or higher

RESPONSIBILITIES

• Work and cover all process for brand growth with a team of 6-8 members.
• Oversee the development, design, and systems integration for new DTC brands from the definition phase through to implementation
• Increase conversion and average order size through site merchandise management of best sellers, product promotions, up-sell, and cross-sell opportunities; ensure the categorization, imagery, copy, translations, pricing and promotions are accurate and meet brand guidelines
• Perform constant A/B testing on website content, layout, messaging, and user interface to make performance-based decisions and recommendations for conversion optimization.
• Integrate marketing technologies by setting up and customizing tracking pixels and custom events within Google Tag Manager, working with the developer to expose data in the data layer as needed
• Create and deploy channel-based DTC marketing strategies and tactics, including email marketing, content marketing, re-targeting and PPC
• Produce, analyze, and deliver reporting on digital marketing KPIs including, but not limited to, revenue, cost, transactions, ROAS, ROI, traffic, CPC, CPA, CR, and overall growth and health of digital marketing channels
• Maximize the lifetime value of existing brands
• Partner with Head of Marketing on setting annual project roadmap to achieve growth goals and deliver a best-in-class online shopping experience across marketing, merchandising, and operations
• Provide thought leadership, innovation, and process optimization for ecommerce DTC business

WE OFFER

We are committed to offering the best to our employees. We regularly hold social functions to foster a genuine camaraderie that enhances teamwork. At our company-wide award functions, we take time to recognize the talent and dedication of the people who make Profit Whales the most loved agency in the world. We offer work-life balance benefits as:

• Flexible working hours
• Ability to work from home
• Decent remuneration and salary review every year
• 5 days of paid time off
• Career growth opportunities
• No-bureaucracy culture
• Team of like-minded people who love what they do

If you feel this is what you have been seeking, you are welcome to join our team! Send your CV (with salary expectations) and cover letter.