Campaign Marketing Lead

Project Description:

Luxoft is looking for a talanted performance marketing specliast to join our marketing team. You will be responsible for generating B2B traffic from Tier 1 countries and B2E traffic from Eastern Europe.

You will closely collaborate with copywriters, marketing specialists and designers.

Responsibilities:

Develop paid campaigns strategies (Search ads and Display ads)

Launch, manage and optimize campaigns in Google, Meta, LinkedIn, Xing, Bing

Plan budget and edit bids to achieve better ROI

Set up analytics and analyze PPC campaigns results

Track KPIs and provide regular reporting on the effectiveness and generate ideas of the campaigns improvement

Test and offer additional platforms that will generate us relevant traffic

Mandatory Skills Description:

3+ years of proven experience in setting up paid campiagns for US / EU regions

Upper-intermediate / Advanced English

Familiarity with Google Analytics, Excel, Google Data Studio and other analytical tools

Data-driven and analytical thinking with a proactive attitude to work

Nice-to-Have Skills:

Experience in the IT outsourcing industry

Great experience with configuring data tracking and analytics tools

Passion for digital ecosystems and constantly tracking the latest insights in your industry

Languages:

English: C1 Advanced