Работал в 1 компании 15 лет 8 месяцев
Телекоммуникации / Связь
Head of market research
UMC - MTC - Vodafone
Телекоммуникации / Связь
15 лет 8 месяцев
09.1998 - 04.2014
- Corporate strategic scope transformation into tactical subdivision goals
- Annual projects plan development
- Budgeting, control of milestones
- Procedures, standards, documentation development
- Tendering
- Projects' execution control
- Resources and Time Management
- Verification and visualization of results
- Sharing and delivering the results
- Analyzing of completed projects/phases and tuning/correction of the future steps
Ключевая информация
Good strategic vision, finding actionable insights and foresights for communication strategy development and new business opportunities. Strong background in projects with local / international experience and cross sector exposure. System approach, change management, flexibility.
Self driven and self reliant, sets aims and targets, collaborative approach with good interpersonal skills to engage, motivate and encourage others
Achievements:
- MTS Research management for more then 10 years, during which customer base has been increased from 20K to 20M. Development and management of the total complex of market research, including 10 outsourced analytics. Budget 10M+
- Setting of KPIs and monitoring brands' performance, customer segments, regions and touchpoints evaluation and sharing them across the organization. Leadership in "Price/Quality" and "Recommendation" KPI
- Participation in the rebranding team:
- UMC rebranding (into MTS), finding the insights for brands synergy and monitoring surveys conducting for tuning the process
- Jeans brand launching, conducting the prelaunch and postcampaign complex of surveys
- MTS New coverage (Roll-Out). Head of the RO Marketing team in the period of maximum network extension. Maximum awareness of "MTS widest coverage" KPI. The most obvious and explosive growth of new coverage.
Учился в 3 заведениях
Chartered Institute of Marketing
Advanced Diploma in Marketing
Киев, 2004
Kyiv Politechnical Institute
Electronic Devices and Appliances
Киев, 1998
Kyiv Politechnical Institute
Management and Marketing
Киев, 1998
Владеет языками
Английский
продвинутый
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Итальянский
продвинутый
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Русский
родной
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Украинский
родной
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Дмитрий Анатольевич
Дмитрий Анатольевич
Research manager

Киев
полная занятость
Обновлено 7 лет назад