Head of Marketing (digital)
Полная занятость
Pangea Translation Services Ukraine is looking for Head of Marketing to join Ukrainian team and help build the growing team of language providers.
Responsibilities:
- Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
- Prepare and manage monthly, quarterly and annual budgets for the Marketing department
- Set, monitor and report on team goals
- Design branding, positioning and pricing strategies
- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
- Analyse consumer behaviour and determine customer personas
- Identify opportunities to reach new market segments and expand market share
- Achieves marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews.
- Meets marketing and sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analysing variances; initiating corrective actions.
- Determines annual and gross-profit plans by forecasting and developing annual sales quotas for regions; projecting expected sales volume and profit for existing and new products; analysing trends and results; establishing pricing strategies; recommending selling prices; monitoring costs, competition, supply, and demand.
- Identifies marketing opportunities by identifying consumer requirements; defining market, competitor’s share, and competitor’s strengths and weaknesses; forecasting projected business; establishing targeted market share.
- Improves product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.
- Sustains rapport with key accounts by making periodic visits; exploring specific needs; anticipating new opportunities.
Requirements:
- At least 5 years of proven experience as a Head of Marketing in a servises proviging company
- Master degree in Marketing or Finance
- Experience running successful marketing campaigns
- Solid knowledge of web analytics and Google Adwords
- Experience with CRM software
- Leadership skills with the ability to set and prioritize goals
- Analytical mind
- Fluency in English (both oral and written)
Company offers:
- Official employment
- A chance to grow professionaly in an international company
- A positive management and team player environment
- Competitive salary plus benefits
- Office near "Taras Shevchenko" metro station
If you are interested in our offer, please send your CV in English.
Please note that we will contact only selected candidates.
Olena
SplendidScore Ukraine Проверенная
Услуги для бизнеса - другое Сайт компании
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